Star Wars: Battlefront 2 Falls Short of Sales Targets; Loot Boxes Blamed

Star Wars Battlefront 2 On Track To Sell Less Copies Than Battlefront 2015

Digital sales keep growing compared to retail (37% - 63%), Jorgensen added. For comparison, EA was able to sell 13 million copies of "Star Wars Battlefront" during its launch quarter in 2015. Although without a solid date and details of how its implementation might change, EA CEO Andrew Wilson confirmed that remaining players of the online shooter can look forward to the return of more money begging in the coming months. When pressed for a time-frame for that, he indicated it would take place: "In the next few months". Although the games have generally followed a two-year development cycle, with Star Wars Battlefront 2 being released two years after Star Wars Battlefront, it seems that EA is much more uncertain about its release plans for the next game. But will Star Wars Battlefront 2's Star Cards, the game's ability system, ever be removed from loot boxes? They'll still be random, still be part of the whole gambling discussion, but at least getting ahead in the game - progressing - would no longer be inseparable from them.

Furthermore, Wilson noted that EA is confident about making the right model for their players and community, and that they'll get Disney's support on that model.

The conversation around loot boxes will no doubt continue to go on, but it is a bit heartening to see a company like EA trying to listen as best they can to their fanbase on the issue. "We're expanding the reach of our top franchises across more geographies, our competitions are growing in participation and viewership, and we're continuing to grow our network with more incredible games and content coming this quarter and beyond".

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However, for Blind, whose contract runs out next summer, time appears to be up, although a transfer to Roma appears to be hard . He was an immediate hit for United, with his intelligent play seeing him establish himself in a defensive midfield role.

We've reached out to EA for comment. That doesn't mean EA is in trouble, however, with $5.1 billion in projected earnings for the current financial year (ending March 31st).

"We remain committed to the franchise, the team is working diligently on new content and live updates", said Wilson.

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