Facebook Acquires 'tbh,' an Anonymous App for Teens

CREDIT Courtesy of tbh

The app is hitting the USA and attracting teenagers.

As everyone has probably guessed, tbh stands for "to be honest".

Facebook has been seeking new avenues to reach flighty teenage users, who want to communicate in different ways and who may view the flagship Facebook app as more of a stodgy utility than a place to have fun.

The free app presents users with multiple-choice questions where a random four friends from their contacts are the answers to complimentary questions like "Could win an Olympic gold medal for their eyeliner game".

Certain prewritten compliments like "Could win an Olympic gold medal for their eyeliner game" are present in the app as possible answers. However, the current decade is about fulfilling emotional needs of people.

They add that this move is ideal not only to reach more people but also to accomplish their app's goal.

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They also assure users that tbh will continue the way it is despite the acquisition and that more features are going to come their way.

Perhaps most clearly, TBH is yet another channel where Facebook can command the time and attention of young people. This will bring more familiar environment for everyone so they can discuss things according to the requirements of its users and other employees of Facebook.

"When we met with Facebook, we realized that we shared numerous same core values about connecting people through positive interactions", the tbh team said in a statement. That means they won't have their own building and email addresses, which is in contrast with the situation of teams for other Facebook-owned entities such as Instagram and WhatsApp.

By purchasing tbh, Facebook adds another app to its arsenal against Snapchat, which recent studies have shown to be the most popular social network among teens.

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